Speakers For The 2019 Conference

Welcome! The lineup for this conference is astounding – making this a can’t miss event!

Meet the Speakers

We have gathered some of the most forward-thinking Dentists and Industry Leaders to share their remarkable knowledge, providing attendees with the latest and greatest systems and strategies that they can implement in their practice.

Bio:
Don Barden is a speaker, author, professor and advisor. Additionally, he is a corporate executive who practices all that he preaches. Don is Owner/Managing Partner of The Perfect Plan Company/3Ci – an Atlanta-based business and technology consulting firm employing over 300 people, diversified into leadership training, financial sales consulting, technology staffing, TV, radio and publishing.
During his 25-year career on Wall Street, Don reshaped the production landscape of three major financial institutions, personally averaging over $1 billion in annual sales. In 2011 Don published the results of a 10-year Wall Street funded global research study that revealed the secret formula – “The Perfect Plan” — behind what the world’s top performing business leaders and sales professionals do differently.

Don’s counsel is highly sought after by some of the world’s most successful businesses. His experience and record-setting sales success have drawn him to corporate and political leaders who want to tap into his real-world experience in order to move their organizations to higher levels of achievement.
As author of The Perfect Plan, Don speaks on the subject of Servant Leadership with an unparalleled level of understanding. He challenges and motivates people to think deeply about their beliefs, and open their minds and hearts to a new way of thinking about leadership… and about themselves.

Don is a classically trained economist, fluent in international business affairs and technology. His books are published in over 39 countries. Awarded Top 30 Most Transformational Leaders 2017 in North America, by John Maxwell.

DonBarden-SpeakerPage

Donald Barden

Key Note Speaker

Bio:
In 2012, Dan Johnson and his brother, Dr. Ben Johnson, began their first dental practice. After frustrations and hurdles, the brothers formulated systems and strategies  that grew their start-up with 4 dental ops into a multi-million dollar practice with 3 locations. They turned collections of $60k a month into $300k a month in just four short years. Under Dan’s coaching in conjunction with the stool principle, Acre Wood Dental increased their new patients per month from 20 to 300. As an expert in his field, Dan’s mission is to give dentists the tools to invigorate their practice and take control of their future.

Dan’s proven principles will equip you and your staff with the instruments to advance beyond a current state, grasp opportunities, and establish YOUR successful practice. Start the journey to monetize your practice today!  

Three Legged Stool Theory: 
Successful practices capitalize on strategic planning in accordance with the core elements of  the Three Legged Stool. To achieve balance and coordination in your practice you need three essential elements: human capital, space and equipment, and marketing. The biggest hindrance for offices is the disparity between their extravagant goals and current resources. Rejuvenate yourself, your staff, and your practice while monetizing your passions!

Danproshot-4-HEADSHOT2

Dan Johnson

Topic:
Three Legged Stool Theory

Bio:
After graduating from Ohio State University College of Dentistry, Dr. Ben Johnson purchased Acre Wood Dental’s first location in 2012. With the expert marketing strategies from his brother, Dan Johnson, Dr. Ben Johnson expanded his one office practice into a three office practice earning over $3.6 million a year in collections. Through the process, Dr. Ben Johnson has crafted proven and manageable techniques to recreate his multi-practice model. The three elements of his model include overseeing growth, tracking net worth, and managing stress. Dr. Johnson’s mission is to help budding dentists, tried-and-true practitioners, office managers, and dental stakeholders achieve the success he has cultivated through his multi-practice model. He strives to help dentists, just like him, attain the financial freedom and success of owning multiple dental practices.


Dr Johnson2

Dr. Benjamin Johnson

Topic:
Growth, Skills & Strategy

Bio:
After working as an associate for a few years following graduation, Dr. Chad Latino decided to start his own practice from scratch. Dr. Chad Latino began working 12 hours a day and 4.5 days per week with virtually no vacation time. After soon becoming overworked, underpaid, and burned out he began to realize that the situation did not align with the life he dreamt about in dental school. Over the next 10 years, he gathered knowledge from numerous consultants, books,  and marketers. By compiling a well-rounded team in conjunction with implementing efficient, strategic systems Chad constructed the Key Components to run a successful and profitable dental practice. Today, he is thriving in a solo million dollar practice while only seeing patients 132 days per year. Now, that is something they don’t teach in dental school! Don’t spend 10 years learning how to do this! Dr. Latino will teach you the essentials that can give your practice amazing results in a short amount of time.  

Key Components of What Every Office Needs:
Practice success radiates from the core staff and procedures to patients and reputation.  Without proper procedures, personnel, and poinpointed targets, external marketing efforts will not generate high returns. To establish and maintain higher collections and consistent new patients, arrange your staff and resources to capitalize on internal marketing strengths. Whether you own a multi-office practice or a singular practice, understanding the key components to run internal operations is paramount to external marketing success.

ChadLatino_SpeakerPage

Dr. Chad Latino DDS

Topic:
Key Components of What Every Office Needs

Bio:
Jessica Martin, Ed.S, is a dental consultant, dental practice co-owner, and licensed school psychologist who with her husband, Dr. Tony Martin, DDS, run a successful dental practice in Eau Claire, Wisconsin.  When the couple took over the practice in 2010, they had trouble standing out in a crowded market and needed to find a way to attract more patients to their office.

After 17 years of studying and working in psychology, Jessica came to the realization that many people avoided the dentist and even had dental anxiety due to sensitivities to sensory stimulation. This led Dr. Martin and Jessica to implement dental spa techniques to their practice in 2014. The results have been stunning for patients and the business alike. Patient referrals quickly climbed, and appointment cancellations dropped drastically. In three years time, monthly new patient numbers did not double, did not triple, but actually quadrupled, and their patient retention is better than ever.

Through the development of consistent processes and team leadership and training, Jessica has led the practice to fully realize the tremendous benefit of techniques that calm the sensory system and make for an exceptional dental experience.  Subsequently, her consulting practice, Martin Management LLC, was launched to share this valuable transformation with other dental offices so they, too, can transform their business as well as drastically improve their patients’ dental experience – taking the dread out of dentistry.

 

Retention Through Relationships 
Retention is THE single most important factor for growth!  Dental practices that are having trouble retaining patients may need to shift their thinking when it comes to the patient experience. Reducing dental fear or anxiety by honing in on how their patients feel while at the dentist will help offices focus on building relationships with their patients. Being sensitive to the sensory stimuli that encompass every dental appointment is a largely unexplored concept.  Attendees will learn how to create value, loyalty, and a patient experience they can’t obtain anywhere else through systems for consistently creating  exceptional dental visits.

 
Jess Headshot 2019_1x1

Jessica Martin, Ed.S

Topic:
Retention Through Relationships 

Bio:
Dan Romance is a national speaker that has been educating successful Dentists for the past four years.  Dan represents Tax Saving Professionals, a highly specialized tax consulting firm located in Vero Beach, FL.   Dan’s work in the Dental community has enabled hundreds of Dentists to retain millions of dollars of their income.  His team of highly trained CPA’s, Tax Attorney’s and Enrolled Agents provide a sophisticated management of the Tax Code that helps Dentists to take advantage of the many deductions they are entitled to.  They work with your current CPA and do not replace them.

Dan has been a featured speaker at the New Orleans Dental Convention.  In 2018 year he was invited back for the second time to offer a 5-hour, two-part CE presentation.  He has also been a featured speaker at this year’s Rocky Mountain Dental Convention in Denver.  Recent speaking engagements have brought Dan to Park City, UT, Tempe, AZ, Vancouver, WA, Chicago, IL, Pensacola, FL, Baton Rouge, LA, Springfield, MO and Atlanta, GA.  2019 engagements will bring Dan to New York, North Carolina and Orlando.

Dan Romance1

Dan Romance

Topic:
A Proven Way for Dentists to Pay Less Taxes

Bio:
Executive Consultant Tilt365
Enterprise Solutions Partner
Master Tilt Consultant

Amanda Davis is a highly skilled executive consultant with more than 25 years of professional leadership and management experience. As a hospitality veteran she has held numerous senior leadership positions within major hotel corporations.

Most recently she served as the Director of Culture and Communications for Embassy Suites by Hilton brand. Amanda was responsible for conceptualizing the strategic brand positioning and delivering a world class, award winning culture among more than 20,000 team members that reinforced the brand’s value proposition and high-quality service standards.

Throughout her career Amanda has successfully created and implemented innovative, brand wide platform programs in the areas of leadership development, service delivery excellence, problem resolution, team member recognition and corporate responsibility.

After her successes with Hilton, Amanda launched her own consulting firm, specializing in the development and implementation of strategies and programs that improve operational performance and efficiencies through leadership development, customer service excellence and team training.

Tilt 365 recognized Amanda’s thought leadership and brought her onboard as the Enterprise Solutions Consultant. Having worked with Tilt365’s founder in the early years of The Virtues Project (the earliest version of the Tilt365 framework), she embodies the concepts naturally from years of practical use. She has utilized the Tilt foundations throughout her career to help organizations and individuals reach their full potential. Her expertise brings a unique blend of creativity and business savvy that challenges the status quo.

Amanda is relentless in her pursuit to deliver exceptional experiences and incomparable value to internal and external stakeholders. She has a true passion for evoking enthusiasm and designing solutions to help clients reach their goals.

View More: http://renoufphotography.pass.us/hilton-uber-fan

Amanda Davis

Topic: 
Creating an Agile Workforce…The Missing Piece

Bio:

Tiger’s journey in America began when he emigrated from his home country of Russia to the United States in 2005. At the start, with zero English, Tiger began learning the language while driving to work and singing along to Frank Sinatra. With a strong drive to succeed, he started in his early years working multiple jobs during the day and attending night classes at the local community college. A few years later in 2007, at the age of 22, Tiger founded Siegel Construction while pursuing his bachelor’s degree in Engineering at the Illinois Institute of Technology in Chicago. Over the years, Siegel became one of the premier dental design-build firms in Chicago with the aspiration to continue growing throughout the Midwest. 

In early 2015, Tiger successfully sold Siegel Construction and today the company continues to thrive and achieve big goals. An entrepreneur at heart, Tiger is currently developing another startup called ZenSupplies that helps dentist across the country manage their supplies inventory more effectively and under 5% overhead.

Tiger takes building ZenSupplies very personally and makes it his high priority to visit clients. Currently he has over 45,000 miles under the belt and visited more 39 States, helping more than 400 dental practices across the country implement new technology.

tiger_cropped

Tiger Safarov

Topic:

Bio:

Since 2003, Jake has sold, marketed and consulted in various industries including hospitality, home services, SaaS, VoC market research and dentistry. He has conducted call handling trainings and group seminars for over a decade, and is currently the Executive Vice President of Corporate Development at DentalMarketing.net(founded in 2009), and a co-founder of their sister company, Gargle, Inc(founded in 2018), where he trains and mentors other marketing professionals responsible for helping dental practices achieve their new patient and production goals. In the past decade they have mailed over 200 million postcards, scored over 2 million new patient phone calls, and consulted more than 4,500 dentists nationwide on marketing strategies. Jake is also a member of the leadership team with the non-profit organization, The Dental Experts Network(also known as DEN) where he trains and mentors dental consultants on Direct Mail best practices. 

Jake is uniquely able to offer you a deep understanding of how to successfully add quality new patients with – 

  • Online reviews
  • Website conversion
  • Google+ page
  • Google local search box
  • Internal marketing campaigns including scripting and handouts
  • Pay-per-click campaigns
  • Search engine optimization
  • Dental IQ cost of dental services by region
  • Much, much more.  

Start getting more quality patients without spending more money!

Direct Mail is Still Relevant in 2019
Learn why dental direct mail postcards are still relevant and effective in dentistry.

The core topics will include:  Direct Mail Pitfalls and Design Best Practices, How to Properly Target New Patients and Make Your Phone Ring More Consistently,  How to Control the Variables of a Mailing to Find Success, Learn What Questions to Ask When Seeking out a Direct Mail Solution and Learn How to Increase Conversion Rates on New Patient Calls. You’ll also learn about mitigating the risk of direct mail with a 100% money back guarantee!

JakeGoates2

Jake Goates

Topic: 
Direct Mail is Still Relevant in 2019

Bio:
Chief Operations Officer
Gilleard Dental Marketing

Sherry Engen is the Chief Operations Officer for Gilleard Dental Marketing, a leading dental marketing company that specializes in increasing high-production cases for their clients, such as dental implants, same-day hybrid dentures, cosmetic dentistry, full-mouth reconstruction, orthodontics, periodontal treatment and more. In today’s highly competitive market, Gilleard has found a way to make any dentist stand out in their community through the use of their proprietary services. Sherry oversees all aspects of the marketing cycle including sales, customized marketing research and surveys, information collection, tailored marketing strategy, layout, copywriting, design, printing and distribution.

Sherry started out in the dental field more than 45 years ago, first as a receptionist and dental assistant prior to getting her dental hygiene degree. She knows the inner workings of a dental office from all angles. She then joined forces with a dentist in Northern California and helped establish a successful dental consulting business, while personally consulting with hundreds of dentists across the country.

Specializing in PR and marketing for the last 30 years, Sherry has followed the changing tide of dental marketing to the highly competitive field it has become today. That’s why she has a passion for the unique services offered by Gilleard Dental Marketing as she knows they bring unparalleled results and the testimonials from client after client prove this to be true.

Sherry Engen Headshot

Sherry Engen

Topic: 

Bio:
Corey Johnson is an Enterprise Account Executive at Call Box. Corey works with Doctors and Owners to increase their bottom line through enhancing patient experience over the phone and converting more opportunities. Corey earned his MBA from the University of Delaware and graduated from the University of North Carolina, where he studied how the power of data can affect organizational change.

unnamed

Corey Johnson

Topic: 

GT-Exterior

Register Today!

Seats are limited! So, be sure to reserve your spot. You can’t afford to not hear these world-class speakers!

GO-Exterior

Sponsors

If you’d like to get involved and help support the event, please sign up here.

Donald Barden

Key Note Speaker

Bio:
Don Barden is a speaker, author, professor and advisor. Additionally, he is a corporate executive who practices all that he preaches. Don is Owner/Managing Partner of The Perfect Plan Company/3Ci – an Atlanta-based business and technology consulting firm employing over 300 people, diversified into leadership training, financial sales consulting, technology staffing, TV, radio and publishing.
During his 25-year career on Wall Street, Don reshaped the production landscape of three major financial institutions, personally averaging over $1 billion in annual sales. In 2011 Don published the results of a 10-year Wall Street funded global research study that revealed the secret formula – “The Perfect Plan” — behind what the world’s top performing business leaders and sales professionals do differently.

Don’s counsel is highly sought after by some of the world’s most successful businesses. His experience and record-setting sales success have drawn him to corporate and political leaders who want to tap into his real-world experience in order to move their organizations to higher levels of achievement.
As author of The Perfect Plan, Don speaks on the subject of Servant Leadership with an unparalleled level of understanding. He challenges and motivates people to think deeply about their beliefs, and open their minds and hearts to a new way of thinking about leadership… and about themselves.

Don is a classically trained economist, fluent in international business affairs and technology. His books are published in over 39 countries. Awarded Top 30 Most Transformational Leaders 2017 in North America, by John Maxwell.

Dan Johnson

Topic:
Three Legged Stool Theory

Bio:
In 2012, Dan Johnson and his brother, Dr. Ben Johnson, began their first dental practice. After frustrations and hurdles, the brothers formulated systems and strategies  that grew their start-up with 4 dental ops into a multi-million dollar practice with 3 locations. They turned collections of $60k a month into $300k a month in just four short years. Under Dan’s coaching in conjunction with the stool principle, Acre Wood Dental increased their new patients per month from 20 to 300. As an expert in his field, Dan’s mission is to give dentists the tools to invigorate their practice and take control of their future.

Dan’s proven principles will equip you and your staff with the instruments to advance beyond a current state, grasp opportunities, and establish YOUR successful practice. Start the journey to monetize your practice today!  

Three Legged Stool Theory: 
Successful practices capitalize on strategic planning in accordance with the core elements of  the Three Legged Stool. To achieve balance and coordination in your practice you need three essential elements: human capital, space and equipment, and marketing. The biggest hindrance for offices is the disparity between their extravagant goals and current resources. Rejuvenate yourself, your staff, and your practice while monetizing your passions!

Dr. Benjamin Johnson

Topic:
Growth, Skills & Strategy

Bio:
After graduating from Ohio State University College of Dentistry, Dr. Ben Johnson purchased Acre Wood Dental’s first location in 2012. With the expert marketing strategies from his brother, Dan Johnson, Dr. Ben Johnson expanded his one office practice into a three office practice earning over $3.6 million a year in collections. Through the process, Dr. Ben Johnson has crafted proven and manageable techniques to recreate his multi-practice model. The three elements of his model include overseeing growth, tracking net worth, and managing stress. Dr. Johnson’s mission is to help budding dentists, tried-and-true practitioners, office managers, and dental stakeholders achieve the success he has cultivated through his multi-practice model. He strives to help dentists, just like him, attain the financial freedom and success of owning multiple dental practices.


Jess Headshot 2019

Jessica Martin, Ed.S

Topic:
Retention Through Relationships 

Bio:
Jessica Martin, Ed.S, is a dental consultant, dental practice co-owner, and licensed school psychologist who with her husband, Dr. Tony Martin, DDS, run a successful dental practice in Eau Claire, Wisconsin.  When the couple took over the practice in 2010, they had trouble standing out in a crowded market and needed to find a way to attract more patients to their office.

After 17 years of studying and working in psychology, Jessica came to the realization that many people avoided the dentist and even had dental anxiety due to sensitivities to sensory stimulation. This led Dr. Martin and Jessica to implement dental spa techniques to their practice in 2014. The results have been stunning for patients and the business alike. Patient referrals quickly climbed, and appointment cancellations dropped drastically. In three years time, monthly new patient numbers did not double, did not triple, but actually quadrupled, and their patient retention is better than ever.

Through the development of consistent processes and team leadership and training, Jessica has led the practice to fully realize the tremendous benefit of techniques that calm the sensory system and make for an exceptional dental experience.  Subsequently, her consulting practice, Martin Management LLC, was launched to share this valuable transformation with other dental offices so they, too, can transform their business as well as drastically improve their patients’ dental experience – taking the dread out of dentistry.

 

Retention Through Relationships 
Retention is THE single most important factor for growth!  Dental practices that are having trouble retaining patients may need to shift their thinking when it comes to the patient experience. Reducing dental fear or anxiety by honing in on how their patients feel while at the dentist will help offices focus on building relationships with their patients. Being sensitive to the sensory stimuli that encompass every dental appointment is a largely unexplored concept.  Attendees will learn how to create value, loyalty, and a patient experience they can’t obtain anywhere else through systems for consistently creating  exceptional dental visits.

 

Dr. Chad Latino DDS

Topic:
Key Components of What Every Office Needs

Bio:
After working as an associate for a few years following graduation, Dr. Chad Latino decided to start his own practice from scratch. Dr. Chad Latino began working 12 hours a day and 4.5 days per week with virtually no vacation time. After soon becoming overworked, underpaid, and burned out he began to realize that the situation did not align with the life he dreamt about in dental school. Over the next 10 years, he gathered knowledge from numerous consultants, books,  and marketers. By compiling a well-rounded team in conjunction with implementing efficient, strategic systems Chad constructed the Key Components to run a successful and profitable dental practice. Today, he is thriving in a solo million dollar practice while only seeing patients 132 days per year. Now, that is something they don’t teach in dental school! Don’t spend 10 years learning how to do this! Dr. Latino will teach you the essentials that can give your practice amazing results in a short amount of time.  

Key Components of What Every Office Needs:
Practice success radiates from the core staff and procedures to patients and reputation.  Without proper procedures, personnel, and poinpointed targets, external marketing efforts will not generate high returns. To establish and maintain higher collections and consistent new patients, arrange your staff and resources to capitalize on internal marketing strengths. Whether you own a multi-office practice or a singular practice, understanding the key components to run internal operations is paramount to external marketing success.

Dan Romance

Topic:
A Proven Way for Dentists to Pay Less Taxes

Bio:
Dan Romance is a national speaker that has been educating successful Dentists for the past four years.  Dan represents Tax Saving Professionals, a highly specialized tax consulting firm located in Vero Beach, FL.   Dan’s work in the Dental community has enabled hundreds of Dentists to retain millions of dollars of their income.  His team of highly trained CPA’s, Tax Attorney’s and Enrolled Agents provide a sophisticated management of the Tax Code that helps Dentists to take advantage of the many deductions they are entitled to.  They work with your current CPA and do not replace them.

Dan has been a featured speaker at the New Orleans Dental Convention.  In 2018 year he was invited back for the second time to offer a 5-hour, two-part CE presentation.  He has also been a featured speaker at this year’s Rocky Mountain Dental Convention in Denver.  Recent speaking engagements have brought Dan to Park City, UT, Tempe, AZ, Vancouver, WA, Chicago, IL, Pensacola, FL, Baton Rouge, LA, Springfield, MO and Atlanta, GA.  2019 engagements will bring Dan to New York, North Carolina and Orlando.

Amanda Davis

Topic:
Creating an Agile Workforce…The Missing Piece

Bio:
Executive Consultant Tilt365
Enterprise Solutions Partner
Master Tilt Consultant

Amanda Davis is a highly skilled executive consultant with more than 25 years of professional leadership and management experience. As a hospitality veteran she has held numerous senior leadership positions within major hotel corporations.

Most recently she served as the Director of Culture and Communications for Embassy Suites by Hilton brand. Amanda was responsible for conceptualizing the strategic brand positioning and delivering a world class, award winning culture among more than 20,000 team members that reinforced the brand’s value proposition and high-quality service standards.

Throughout her career Amanda has successfully created and implemented innovative, brand wide platform programs in the areas of leadership development, service delivery excellence, problem resolution, team member recognition and corporate responsibility.

After her successes with Hilton, Amanda launched her own consulting firm, specializing in the development and implementation of strategies and programs that improve operational performance and efficiencies through leadership development, customer service excellence and team training.

Tilt 365 recognized Amanda’s thought leadership and brought her onboard as the Enterprise Solutions Consultant. Having worked with Tilt365’s founder in the early years of The Virtues Project (the earliest version of the Tilt365 framework), she embodies the concepts naturally from years of practical use. She has utilized the Tilt foundations throughout her career to help organizations and individuals reach their full potential. Her expertise brings a unique blend of creativity and business savvy that challenges the status quo.

Amanda is relentless in her pursuit to deliver exceptional experiences and incomparable value to internal and external stakeholders. She has a true passion for evoking enthusiasm and designing solutions to help clients reach their goals.

Tiger Safarov

Topic:

Bio:

Tiger’s journey in America began when he emigrated from his home country of Russia to the United States in 2005. At the start, with zero English, Tiger began learning the language while driving to work and singing along to Frank Sinatra. With a strong drive to succeed, he started in his early years working multiple jobs during the day and attending night classes at the local community college. A few years later in 2007, at the age of 22, Tiger founded Siegel Construction while pursuing his bachelor’s degree in Engineering at the Illinois Institute of Technology in Chicago. Over the years, Siegel became one of the premier dental design-build firms in Chicago with the aspiration to continue growing throughout the Midwest. 

In early 2015, Tiger successfully sold Siegel Construction and today the company continues to thrive and achieve big goals. An entrepreneur at heart, Tiger is currently developing another startup called ZenSupplies that helps dentist across the country manage their supplies inventory more effectively and under 5% overhead.

Tiger takes building ZenSupplies very personally and makes it his high priority to visit clients. Currently he has over 45,000 miles under the belt and visited more 39 States, helping more than 400 dental practices across the country implement new technology.

JakeGoates

Jake Goates

Topic:
Direct Mail is Still Relevant in 2019

Bio:

Since 2003, Jake has sold, marketed and consulted in various industries including hospitality, home services, SaaS, VoC market research and dentistry. He has conducted call handling trainings and group seminars for over a decade, and is currently the Executive Vice President of Corporate Development at DentalMarketing.net(founded in 2009), and a co-founder of their sister company, Gargle, Inc(founded in 2018), where he trains and mentors other marketing professionals responsible for helping dental practices achieve their new patient and production goals. In the past decade they have mailed over 200 million postcards, scored over 2 million new patient phone calls, and consulted more than 4,500 dentists nationwide on marketing strategies. Jake is also a member of the leadership team with the non-profit organization, The Dental Experts Network(also known as DEN) where he trains and mentors dental consultants on Direct Mail best practices. 

Jake is uniquely able to offer you a deep understanding of how to successfully add quality new patients with – 

  • Online reviews
  • Website conversion
  • Google+ page
  • Google local search box
  • Internal marketing campaigns including scripting and handouts
  • Pay-per-click campaigns
  • Search engine optimization
  • Dental IQ cost of dental services by region
  • Much, much more.  

Start getting more quality patients without spending more money!

Direct Mail is Still Relevant in 2019
Learn why dental direct mail postcards are still relevant and effective in dentistry.

The core topics will include:  Direct Mail Pitfalls and Design Best Practices, How to Properly Target New Patients and Make Your Phone Ring More Consistently,  How to Control the Variables of a Mailing to Find Success, Learn What Questions to Ask When Seeking out a Direct Mail Solution and Learn How to Increase Conversion Rates on New Patient Calls. You’ll also learn about mitigating the risk of direct mail with a 100% money back guarantee!

Sherry Engen Headshot

Sherry Engen

Topic:

Bio:
Chief Operations Officer
Gilleard Dental Marketing

Sherry Engen is the Chief Operations Officer for Gilleard Dental Marketing, a leading dental marketing company that specializes in increasing high-production cases for their clients, such as dental implants, same-day hybrid dentures, cosmetic dentistry, full-mouth reconstruction, orthodontics, periodontal treatment and more. In today’s highly competitive market, Gilleard has found a way to make any dentist stand out in their community through the use of their proprietary services. Sherry oversees all aspects of the marketing cycle including sales, customized marketing research and surveys, information collection, tailored marketing strategy, layout, copywriting, design, printing and distribution.

Sherry started out in the dental field more than 45 years ago, first as a receptionist and dental assistant prior to getting her dental hygiene degree. She knows the inner workings of a dental office from all angles. She then joined forces with a dentist in Northern California and helped establish a successful dental consulting business, while personally consulting with hundreds of dentists across the country.

Specializing in PR and marketing for the last 30 years, Sherry has followed the changing tide of dental marketing to the highly competitive field it has become today. That’s why she has a passion for the unique services offered by Gilleard Dental Marketing as she knows they bring unparalleled results and the testimonials from client after client prove this to be true.

unnamed

Corey Johnson

Topic:

Bio:
Corey Johnson is an Enterprise Account Executive at Call Box. Corey works with Doctors and Owners to increase their bottom line through enhancing patient experience over the phone and converting more opportunities. Corey earned his MBA from the University of Delaware and graduated from the University of North Carolina, where he studied how the power of data can affect organizational change.

GT-Exterior

Register Today!

Seats are limited! So, be sure to reserve your spot. You can’t afford to not hear these world-class speakers!

GO-Exterior

Sponsors

If you’d like to get involved and help support the event, please sign up here.

Scroll to Top